Paul Mitchell Platinum Plus Violet Toning Drops
Size: 25 ml
Part of the Platinum Blonde range
Subscribe & save 15% is available on the 25 ml
- Order by 2pm on weekdays for same-day dispatch
- Free UK delivery on orders of £30 or more
- Free click & collect in Bridlington
- Genuine Paul Mitchell from a Signature Salon since 2006, supplied by Sweet Squared · how we check
Why we rate it
A customisable violet toner that you mix into your own products, so you decide exactly how much toning you get. Add a few pumps to your usual Paul Mitchell shampoo, conditioner, treatment or styler in your palm, apply to clean, damp hair, and rinse if it's a rinse-off product. Add more drops for a stronger result. It cools brassy, yellow or warm tones on blonde, highlighted, grey and silver hair. Wash your hands straight after use, as the pigment can stain.
- Customisable violet toner to mix into your products
- Cools brassy, yellow or warm tones on demand
- Suits blonde, highlighted, grey and silver hair
- Control exactly how much toning you get
- Colour-safe
Who it’s for
Hair type
- All hair types
Good for
- Blonde, grey & silver
- Brassiness
How to use
- Mix a few pumps into your usual Paul Mitchell shampoo, conditioner, treatment or styler in your palm.
- Apply to clean, damp hair — add more drops for stronger toning.
- Rinse (if using in a rinse-off product) and wash your hands straight away.
Key ingredients
- Violet toning pigments
- Violet tones counteract unwanted yellow and brassy tones in blonde, grey and silver hair.
Full ingredients
Aqua (Water, Eau), Propylene Glycol, Tocopherol, Phenoxyethanol, Hydroxyethylcellulose, Ext. Violet 2 (CI 60730), Lactic Acid, Ethylhexylglycerin, Sodium Hydroxide
Ingredients from Paul Mitchell UK · checked 29 September 2026. Formulations can change, so always check the pack.
Good to know
- Vegan
- Cruelty-free
- Colour-safe
- Paraben-free
- Made without gluten
Formula claims as stated by Paul Mitchell.
Scent Cucumber melon with soft florals
From the salon journal
Delivery & returns
- Free UK delivery on orders of £30 or more, otherwise £1.99.
- Order by 2pm Monday to Friday for same-day dispatch. Delivery usually takes 1–3 working days.
- Free click & collect from our salon at 55 Flamborough Road, Bridlington, YO15 2JH. We’ll email you when it’s ready.
- 30-day returns on unopened items. Read our returns policy
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Frequently asked questions
How do I use Paul Mitchell Platinum Plus Violet Toning Drops?
Add a few pumps to your usual Paul Mitchell shampoo, conditioner, treatment or styler in your palm, apply to clean, damp hair and rinse if it's a rinse-off product. Wash your hands straight after, as the pigment can stain.
Which hair type are Platinum Plus Violet Toning Drops for?
Blonde, highlighted, grey and silver hair. They cool brassy, yellow or warm tones, and because you mix them in yourself you control exactly how much toning you get; add more drops for a stronger result. They're colour-safe.
What size are Platinum Plus Violet Toning Drops?
They come in a 25 ml size (£20.95).
