Privacy policy

PRIVACY POLICY

Last updated: March 22, 2026

The Color UK operates this store and website, including all related information, content, features, tools, products, and services, in order to provide you, the customer, with a curated salon and shopping experience for Paul Mitchell products (the "Services"). The Color UK is powered by Shopify, which enables us to provide the Services to you.

This Privacy Policy describes how we collect, use, and disclose your personal information when you visit, use, or make a purchase or other transaction using the Services or otherwise communicate with us. If there is a conflict between our Terms of Service and this Privacy Policy, this Privacy Policy controls with respect to the collection, processing, and disclosure of your personal information.

Please read this Privacy Policy carefully. By using and accessing any of the Services, you acknowledge that you have read this Privacy Policy and understand the collection, use, and disclosure of your information as described herein.


Personal Information We Collect or Process When we use the term "personal information," we are referring to information that identifies or can reasonably be linked to you. Personal information does not include information that is collected anonymously or that has been de-identified. We may collect or process the following categories of personal information depending on how you interact with our salon and website:

  • Contact details: including your name, address, billing address, shipping address, phone number, and email address.

  • Financial information: including credit/debit card numbers, payment card information, and transaction details (processed securely via our payment providers).

  • Account information: including your username, password, security questions, and preferences.

  • Transaction information: including the haircare items you view, put in your cart, purchase, return, or exchange.

  • Communications with us: including the information you include in communications, such as customer support inquiries.

  • Device information: including information about your device, browser, IP address, and network connection.

  • Usage information: including how and when you navigate our website.

Personal Information Sources We may collect personal information from the following sources:

  • Directly from you: when you create an account, purchase Paul Mitchell products, communicate with us, or book salon services.

  • Automatically through the Services: from your device when you visit our website, through the use of cookies and similar technologies.

  • From our service providers: including Shopify, when they collect or process your personal information on our behalf.

How We Use Your Personal Information Depending on how you interact with us, we may use personal information for the following purposes:

  • Provide, Tailor, and Improve the Services: To process your payments, fulfil your orders, manage your account, arrange for shipping or Click & Collect, facilitate returns, and create a customised shopping experience.

  • Marketing and Advertising: To send promotional communications by email, text, or post, and to show you relevant online advertisements based on items you previously purchased or viewed.

  • Security and Fraud Prevention: To authenticate your account, provide a secure payment experience, and detect fraudulent or malicious activity.

  • Communicating with You: To provide customer support and maintain our business relationship with you.

  • Legal Reasons: To comply with applicable UK laws or respond to valid legal processes.

How We Disclose Personal Information In certain circumstances, we may disclose your personal information to third parties for legitimate purposes, including:

  • With Shopify, couriers (like Royal Mail), and other vendors who perform services on our behalf (e.g., payment processing, fulfilment, and shipping).

  • With business and marketing partners (including advertising networks like TikTok and Meta) to provide targeted advertising and measure the performance of our ad campaigns. This may include sharing hashed customer data (such as email addresses) to match your profile on these platforms.

  • When you request us or consent to our disclosure of certain information, such as to ship you products.

  • To comply with any applicable legal obligations, enforce our Terms of Service, or protect the rights of The Color UK and our users.

Cookies, Pixels, and Targeted Advertising We use cookies, pixels, web beacons, and similar tracking technologies to improve our website and deliver targeted advertising. When you visit our website, third parties (including Google, TikTok, and Meta/Facebook) may use these technologies to collect or receive information from your browser or device. We may also share securely hashed personal data (such as your email or phone number) with these partners to enable advanced ad matching and conversion tracking.

These third parties use this information to provide measurement services (analytics on how our website and ads are performing) and to target advertisements to you on other websites and apps.

How to Opt-Out of Targeted Advertising: You have the right to opt out of the collection and use of your information for ad targeting. You can manage your preferences and opt out of third-party tracking by visiting:

Relationship with Shopify Our online store is hosted by Shopify. Information you submit will be transmitted to and shared with Shopify to provide and improve the Services. Shopify may process personal information about your interactions with our store alongside other merchants. To learn more about how Shopify uses your personal information, you can visit the Shopify Consumer Privacy Policy.

Third-Party Websites and Links The Services may provide links to websites operated by third parties. We do not guarantee and are not responsible for the privacy or security of such sites. If you follow links to sites not controlled by us, you should review their specific privacy policies.

Children's Data The Services are not intended to be used by children, and we do not knowingly collect any personal information about children under the age of 18. If you are a parent or guardian of a child who has provided us with personal information, please contact us to request its deletion.

Security and Retention Please be aware that no security measures are perfect. We recommend that you do not use unsecure channels to communicate sensitive information to us.

How long we retain your personal information depends on whether we need it to maintain your account, provide Services, comply with legal obligations, or resolve disputes.

Your Rights and Choices (UK GDPR) As a resident of the UK, you have specific rights regarding your personal data under the UK General Data Protection Regulation (UK GDPR):

  • Right to Access: You may request a copy of the personal information we hold about you.

  • Right to Delete: You may request that we delete your personal information.

  • Right to Correct: You may request that we correct inaccurate information.

  • Right of Portability: You may request to transfer your data to a third party.

  • Objection / Restriction: You may ask us to stop or restrict processing your data for certain purposes.

  • Withdrawal of Consent: Where we rely on consent, you may withdraw it at any time.

You may exercise any of these rights by contacting us. We will not discriminate against you for exercising these rights, though we may need to verify your identity before processing your request.

Complaints If you have complaints about how we process your personal information, please contact us first so we can help resolve the issue. If you are based in the UK and remain dissatisfied, you have the right to lodge a complaint with the Information Commissioner’s Office (ICO) at ico.org.uk.

International Transfers We may transfer, store, and process your personal information outside the UK (for example, on Shopify's servers in North America). When we do so, we rely on recognised transfer mechanisms, such as the UK’s International Data Transfer Agreement (IDTA) or equivalent approved contracts, to ensure your data remains protected.

Changes to This Privacy Policy We may update this Privacy Policy from time to time to reflect changes to our practices or for other operational, legal, or regulatory reasons. We will post the revised Privacy Policy on this website and update the "Last updated" date.

Contact Information For the purpose of applicable data protection laws, The Color UK is the data controller of your personal information. If you have questions or would like to exercise your rights, please contact us:

The Color UK
Email: richard@thecolor.uk
Phone: 01262 671167
Address: 55 Flamborough Road, Bridlington, YO15 2JH, United Kingdom