Paul Mitchell Forever Blonde Duo
Part of the Forever Blonde range
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In this set: Forever Blonde Shampoo + Conditioner, 1000 ml each Forever Blonde Shampoo + Conditioner, 300 ml each
- Order by 2pm on weekdays for same-day dispatch
- Free UK delivery on orders of £30 or more
- Free click & collect in Bridlington
- Genuine Paul Mitchell from a Signature Salon since 2006, supplied by Sweet Squared · how we check
Why we rate it
Forever Blonde Shampoo and Conditioner are a repair pair for bleached and lightened hair. The shampoo cleanses gently while helping repair damage, and the conditioner adds intense hydration, detangles and improves softness, elasticity and shine. KerActive vegan protein, safflower oleosomes and macadamia oil run through both. It isn't a purple shampoo and won't tone out brassiness; if tone is your main concern, the Platinum Blonde Duo is the one to look at. For blonde hair that feels dry or rough after lightening, this is the duo we'd suggest.
- In the set: Forever Blonde Shampoo and Forever Blonde Conditioner in matching sizes — choose 300 ml or 1 litre pairs above
- Helps repair damage and detangle
- Improves softness, elasticity and shine
- Keeps blonde hair looking light and bright
- Both colour-safe
What’s in the set
Stylist’s tip
Use them as a pair: shampoo focused on the scalp, then conditioner on the mid-lengths and ends, where hair needs it most. Squeeze out the excess water before conditioning so it isn’t diluted.
From the stylists at The Color, Bridlington Paul Mitchell Signature Salon since 2006
Not sure it suits your hair? Call the salon on 01262 671 167
Who it’s for
Hair type
- All hair types
Good for
- Blonde, grey & silver
- Chemically treated / lightened
- Dry
- Damaged
How to use
Forever Blonde Shampoo
- Massage into wet hair.
- Rinse; repeat if needed.
- Follow with Forever Blonde Conditioner.
Forever Blonde Conditioner
- After Forever Blonde Shampoo, apply to clean, damp hair.
- Leave for 1–3 minutes.
- Rinse and style.
Key ingredients
Forever Blonde Shampoo
- KerActive vegan protein, safflower oleosomes & macadamia oil
- A plant-protein and oil blend that helps repair, replenish and seal lightened hair for shine.
Forever Blonde Conditioner
Key ingredients (see above): KerActive vegan protein, safflower oleosomes & macadamia oil
Full ingredients
Forever Blonde Shampoo
Water/Aqua/Eau, Sodium Cocoyl Isethionate, Cocamidopropyl Betaine, Sodium Chloride, Divinyldimethicone/Dimethicone Copolymer, Sodium Lauryl Sulfoacetate, Glycerin, Polyquaternium-7, Butyrospermum Parkii (Shea) Butter, Carthamus Tinctorius (Safflower) Oleosomes, Anthemis Nobilis Flower Extract, Calendula Officinalis Flower Extract, Curcuma Longa (Turmeric) Root Extract, Verbascum Thapsus Extract, Hydrolyzed Vegetable Protein PG-Propyl Silanetriol, C12-13 Alketh-23, C12-13 Alketh-3, C11-15 Alketh-7, Polyquaternium-10, Amodimethicone, Trideceth-12, Laureth-9, Glycereth-26, Glycol Distearate, Disodium Laureth Sulfosuccinate, Magnesium Nitrate, Magnesium Chloride, Sodium Sulfate, Disodium EDTA, Phenoxyethanol, Methylchloroisothiazolinone, Methylisothiazolinone, Potassium Sorbate, Glyoxal, Fragrance (Parfum), Linalool, Linalyl Acetate, Terpineol, Tetramethyl Acetyloctahydronaphthalenes, Ext. Violet 2 (CI 60730)
Ingredients from Paul Mitchell UK · checked 29 September 2026.
Forever Blonde Conditioner
Water (Aqua, Eau), Behentrimonium Chloride, Isopropyl Myristate, Dimethicone, Glycerin, Cetyl Esters, Isopropyl Alcohol, Cetyl Alcohol, Stearyl Alcohol, Anthemis Nobilis Flower Extract, Calendula Officinalis Flower Extract, Carthamus Tinctorius (Safflower) Oleosomes, Carthamus Tinctorius (Safflower) Seed Oil, Curcuma Longa (Turmeric) Root Extract, Macadamia Ternifolia Seed Oil, Verbascum Thapsus Extract, Hydrolyzed Vegetable Protein PG-Propyl Silanetriol, Amodimethicone, Butylene Glycol, C11-15 Alketh-7, Citric Acid, Disodium EDTA, Gluconolactone, Laureth-9, Polyquaternium-37, Polyquaternium-59, PPG-1 Trideceth-6, Propylene Glycol Dicaprylate/Dicaprate, Trideceth-12, Phenoxyethanol, Potassium Sorbate, Sodium Benzoate, Magnesium Chloride, Magnesium Nitrate, Methylchloroisothiazolinone, Methylisothiazolinone, Fragrance (Parfum), Linalool, Linalyl Acetate, Ext. Violet 2 (CI 60730)
Ingredients from Paul Mitchell UK · checked 29 September 2026.
Formulations can change, so always check the pack.
Good to know
- Vegan
- Cruelty-free
- Colour-safe
- Paraben-free
- Made without gluten
Formula claims as stated by Paul Mitchell.
From the salon journal
Delivery & returns
- Free UK delivery on orders of £30 or more, otherwise £1.99.
- Order by 2pm Monday to Friday for same-day dispatch. Delivery usually takes 1–3 working days.
- Free click & collect from our salon at 55 Flamborough Road, Bridlington, YO15 2JH. We’ll email you when it’s ready.
- 30-day returns on unopened items. Read our returns policy
Sending it as a gift?
- Enter their address as the delivery address at checkout and we’ll send it straight to them.
- You can add a gift message or order note in your basket.
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Paul Mitchell Forever Blonde Complete Care
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Questions about this duo
Which hair type is the Forever Blonde Duo for?
Bleached and lightened hair, especially blonde hair that feels dry or rough after lightening. The shampoo cleanses gently while helping repair damage, and the conditioner adds intense hydration and detangles.
Is the Forever Blonde Duo a purple shampoo?
No. It isn't a purple shampoo and won't tone out brassiness; if tone is your main concern, the <a href="/products/pm-platinum-blonde-duo">Platinum Blonde Duo</a> is the one to look at.
What sizes does the Forever Blonde Duo come in?
Matching Forever Blonde Shampoo and Conditioner pairs in 300 ml (£44.90) or 1 litre (£93.50). Both are colour-safe.

