Paul Mitchell Awapuhi Wild Ginger Hydrasoft Shampoo
Part of the Awapuhi Wild Ginger Hydrate range
Subscribe & save 15% is available on the 75 ml, 250 ml and 1000 ml
- Order by 2pm on weekdays for same-day dispatch
- Free UK delivery on orders of £30 or more
- Free click & collect in Bridlington
- Genuine Paul Mitchell from a Signature Salon since 2006, supplied by Sweet Squared · how we check
Why we rate it
HydraSoft is the Awapuhi Wild Ginger range for dry, frizz-prone hair, and this is where the routine starts. It cleanses gently while replenishing moisture, thanks to the HydraTriplex blend of amino acids, vegetable protein and nourishing oils, with hyaluronic acid and vegan collagen for a softer, plumper feel. Hair is left clean and soft rather than squeaky, and it's colour-safe. The scent is a warm ginger tea. Follow with HydraSoft Conditioner, and add the Glossing Treatment when you want extra shine.
- Gentle, sulphate-free hydrating shampoo for dry, frizzy hair
- Replenishes moisture while it cleanses
- HydraTriplex blend with hyaluronic acid and vegan collagen
- Leaves hair clean and soft
- Colour-safe
Stylist’s tip
Focus the shampoo on your scalp, where oil and product build up, and let the lather clean the lengths as you rinse. If you’ve used a lot of styling product, two smaller washes usually clean better than one big one.
From the stylists at The Color, Bridlington Paul Mitchell Signature Salon since 2006
Not sure it suits your hair? Call the salon on 01262 671 167
How to use
- Massage into wet hair.
- Rinse thoroughly.
- Follow with HydraSoft Conditioner.
Key ingredients
- HydraTriplex blend (amino acids, vegetable protein, nourishing oils)
- Hydrates, binds and seals the hair for softness and less frizz.
- Hyaluronic acid
- A moisture magnet that draws water into the hair for a plumper, softer feel.
- Vegan collagen
- A plant-based alternative to animal collagen, added for softness and body.
- Hawaiian awapuhi (white ginger) extract
- A Hawaiian ginger extract used across the range to help balance moisture and add softness and shine.
Full ingredients
Water (Aqua, Eau), Sodium Lauroyl Methyl Isethionate, Cocamidopropyl Betaine, Sodium C14-16 Olefin Sulfonate, Hedychium Coronarium (White Ginger) Root Extract, Laminaria Digitata Extract, Macadamia Ternifolia Seed Oil, Simmondsia Chinensis (Jojoba) Seed Oil, Persea Gratissima (Avocado) Oil, Beta Vulgaris (Beet) Root Extract (Extrait de Racine de Betterave), Aloe Barbadensis Extract, Anthemis Nobilis Flower Extract, Ascophyllum Nodosum Extract, Rosmarinus Officinalis Leaf, Yeast Extract (Extrait de Levure), Hydrolyzed Soy Protein, Leuconostoc/Radish Root Ferment Filtrate, Glycine, Valine, Isoleucine, Proline, Threonine, Histidine, Phenylalanine, Arginine, Alanine, Serine, Hydrolyzed Hyaluronic Acid, Disodium Cocoamphodiacetate, Divinyldimethicone/Dimethicone Copolymer, Glycerin, Disodium Cocoyl Glutamate, PEG-150 Distearate, Propylene Glycol, Quaternium-80, Citric Acid, Styrene/Acrylates Copolymer, Polyquaternium-10, Xylitylglucoside, Anhydroxylitol, Coco-Glucoside, Trisodium Ethylenediamine Disuccinate, C12-13 Alketh-23, C12-13 Alketh-3, Xylitol, Phenoxyethanol, Benzoic Acid, Caprylic/Capric Triglyceride, Sodium PCA, Sodium Lactate, Sodium Hyaluronate, Lactic Acid, Aspartic Acid, PCA, Bisamino PEG/PPG-41/3 Aminoethyl PG-Propyl Dimethicone, PEG-12 Dimethicone, Sodium Chloride, Magnesium Chloride, Magnesium Nitrate, Methylisothiazolinone, Methylchloroisothiazolinone, Fragrance (Parfum), Limonene, Hexyl Cinnamal, Benzyl Salicylate, Citrus Aurantium Peel Oil, Linalool, Linalyl Acetate, Pinene
Ingredients from Paul Mitchell UK · checked 29 September 2026. Formulations can change, so always check the pack.
Good to know
- Vegan
- Cruelty-free
- Colour-safe
- Sulphate-free
- Paraben-free
- Made without gluten
Formula claims as stated by Paul Mitchell.
Scent Ginger tea
From the salon journal
Delivery & returns
- Free UK delivery on orders of £30 or more, otherwise £0.99.
- Order by 2pm Monday to Friday for same-day dispatch. Delivery usually takes 1–3 working days.
- Free click & collect from our salon at 55 Flamborough Road, Bridlington, YO15 2JH. We’ll email you when it’s ready.
- 30-day returns on unopened items. Read our returns policy
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Paul Mitchell Awapuhi Wild Ginger Hydrasoft Duo
Free UK delivery
Frequently asked questions
HydraSoft or Nourishing Shampoo?
HydraSoft is the sulphate-free hydrating shampoo for dry, frizz-prone hair, with HydraTriplex, hyaluronic acid and vegan collagen. <a href="/products/pm-awapuhi-wild-ginger-nourishing-shampoo">Nourishing Shampoo</a> is the colour-safe repair shampoo for dry, damaged hair, with KeraTriplex keratin proteins.
Does HydraSoft Shampoo come in 1 litre?
Yes. It comes in 75 ml (£17.95), 250 ml (£29.95) and 1 litre (£66.95).
What goes with HydraSoft Shampoo?
HydraSoft Conditioner, then the HydraSoft Glossing Treatment one to three times a week. The whole range is in <a href="/collections/awapuhi-wild-ginger-hydrate">Awapuhi Wild Ginger Hydrate</a>.
Salon pairing
Make it a duo
Save when you buy the Paul Mitchell Awapuhi Wild Ginger Hydrasoft Duo, the pairing our salon stylists recommend.
Get both in one order with the Paul Mitchell Awapuhi Wild Ginger Hydrasoft Duo, the pairing our salon stylists recommend.