{"product_id":"pm-extra-body-shampoo","title":"Paul Mitchell Extra Body Shampoo","description":"\u003cdiv class=\"product-description\"\u003e\u003cp\u003ePaul Mitchell Extra-Body Shampoo delivers lightweight volumizing cleansing that removes buildup without compromise. Its body-boosting formula plumps each strand, enhancing manageability while creating lasting lift and fullness. The result is clean, refreshed hair with visible shine and a salon-perfect finish—all without the dryness or heaviness that often accompanies volumizing products. Ideal for fine or limp hair seeking touchable volume and renewed vitality.\u003c\/p\u003e\u003c\/div\u003e\u003cdiv class=\"product-benefits\"\u003e\n\u003ch3\u003eKey Benefits\u003c\/h3\u003e\n\u003cul\u003e\n\u003cli\u003eDelivers lightweight volumizing cleansing that removes buildup without compromise\u003c\/li\u003e\n\u003cli\u003eGently cleanses without stripping natural moisture\u003c\/li\u003e\n\u003cli\u003eLeaves hair feeling fresh, clean, and manageable\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003c\/div\u003e\u003cdiv class=\"product-how-to-use\"\u003e\n\u003ch3\u003eHow to Use\u003c\/h3\u003e\n\u003cp\u003eMassage into wet hair and lather. Rinse thoroughly. Repeat if needed. For best results, follow with the matching conditioner from the same range.\u003c\/p\u003e\n\u003c\/div\u003e\u003cdiv class=\"product-ingredients\"\u003e\n\u003ch3\u003eKey Ingredients\u003c\/h3\u003e\n\u003cul\u003e\n\u003cli\u003e\n\u003cstrong\u003ePanthenol\u003c\/strong\u003e — Boosts body and volume while repairing damage\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eWheat Germ Oil\u003c\/strong\u003e — Protects strands and leaves hair silky-smooth\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003c\/div\u003e\u003cdiv class=\"product-certifications\"\u003e\n\u003ch3\u003eGood to Know\u003c\/h3\u003e\n\u003cul\u003e\n\u003cli\u003eVegan\u003c\/li\u003e\n\u003cli\u003eParaben-Free\u003c\/li\u003e\n\u003cli\u003eColour Safe\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"tc-stylist-tip\"\u003e\n\u003ch3\u003e💬 Stylist Tip from Mel:\u003c\/h3\u003e\n\u003cp\u003e\u003cem\u003e\"This is the shampoo I recommend most for fine, flat hair. It gives genuine volume without drying out the hair. The trick is to apply it twice — first wash removes product, second wash adds the body. Blow-dry upside down for maximum lift.\"\u003c\/em\u003e\u003c\/p\u003e\n\u003c\/div\u003e\n\u003cp\u003e\u003cstrong\u003eBest For:\u003c\/strong\u003e Fine hair, thin hair, flat hair, volume, limp hair\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eHow to Use:\u003c\/strong\u003e Apply a small amount to wet hair and lather. Rinse. Apply again and leave for 30 seconds. Rinse thoroughly. Style with Extra Body Root Boost for maximum volume.\u003c\/p\u003e\n\u003ch3\u003eWhy Buy From The Color?\u003c\/h3\u003e\n\u003cul\u003e\n\u003cli\u003e\n\u003cstrong\u003e100% Genuine Paul Mitchell\u003c\/strong\u003e — authorised Signature Salon retailer\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eExpert advice\u003c\/strong\u003e — our stylists have 35+ years of Paul Mitchell experience\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eFree UK delivery\u003c\/strong\u003e on orders over £25\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003e100% cruelty-free\u003c\/strong\u003e and vegan-friendly\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp\u003e\u003cstrong\u003eBest for:\u003c\/strong\u003e fine hair.\u003c\/p\u003e\n","brand":"Paul Mitchell","offers":[{"title":"75 ml","offer_id":52380584051035,"sku":"403-24-075","price":9.45,"currency_code":"GBP","in_stock":true},{"title":"300 ml","offer_id":52380584083803,"sku":"403-24-300","price":16.45,"currency_code":"GBP","in_stock":true},{"title":"500 ml","offer_id":52380584149339,"sku":"403-24-500","price":22.45,"currency_code":"GBP","in_stock":true},{"title":"1000 ml","offer_id":52380584182107,"sku":"403-24-999","price":37.95,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0979\/0504\/9947\/files\/XBS-300-ExtraBodyShampoo-10.14-oz.jpg?v=1771769593","url":"https:\/\/thecolor.uk\/products\/pm-extra-body-shampoo","provider":"the color","version":"1.0","type":"link"}